Home Page Main Car Peps.jpg

FULL IN-HOUSE PRODUCTION

FROM CONCEPT TO POST OFFICE

DESIGN PRINTING MARKETING DIECUTS BINDING LISTS

WHY DIRECT MAIL

Because there is no other form of media advertising that delivers a personal message to your customer in a format that can be held in their hand, viewed at their convenience and used specifically at your business when that customer finds the need. Unlike other media, the response to direct mail advertising is consistent and provides the best return on investment for your advertising budget. 

In today’s world, maintaining a consistent direct mail marketing program is still the best way of retaining a solid flow of customer traffic in your dealership. Westates Automotive Promotions routinely gets monthly response rates of 15% to 18% from customer based mailers (30-day mailing cycle) and 4% to 6% response rates from conquest designed lists.

No other form of media– not radio, TV, email or newspaper – is as effective, reliable or gives you the best return on investment as direct mail marketing. Westates Automotive Promotions will help create a complete direct mail marketing plan that is custom designed to your store, your needs, and your budget.

Rates.png

79% of consumers will act on direct mail immediately compared to only 45 percent who say they deal with email straightaway.

Rates2.png

65% of people who receive direct mail have made a purchase or engages in a different marketing channel as instigated by the sender.

Rates3.png

Direct mail has the highest rate of success in new customer acquisition at
34% compared with other marketing channels.

Rates4.png

The DMA has found that direct mail boasts a 4.4% rate, compared to email's average response rate of 0.12%

WHY WESTATES...

Westates Automotive Promotions is a top nationwide provider of a full spectrum of innovative, integrated marketing services – from direct mail to mixed-media advertising – to hundreds of automotive dealerships all over the United States.

Westates is currently in 27 states and growing!

US map.png

SALES CAMPAIGN RESULTS

newton-ma-honda.png
stats.png

Newton, MA

Honda Dealer

 

35 VEHICLES SOLD

11,500 pieces mailed
during a 4-day vehicle
buy back event

westminster-ca-honda.png
stats2.png

Westminster, CA

Honda Dealer

 

40 VEHICLES SOLD

20,000 pieces mailed
during a 4-day vehicle
buy back event

torrance-ca-toyota.png
stats3.png

Torrance, CA

Toyota Dealer

 

92 VEHICLES SOLD

18,900 pieces mailed
during a 31-day sales
invitation event

temecula-ca-chrysler.png
stats4.png

Temecula, CA

Chrysler Dealer

 

21 VEHICLES SOLD

9,284 pieces mailed
during a 14-day vehicle
buy back event

Reported sales include only vehicles that can be sourced directly to the mailer. All events occurred in the last approximately 120 days. Sales reports are available upon request.